The Receiving End of Sirens

Too many musicians expect success on a plate and lack any kind of direction or work ethic. This breed of musician waists time making music that will sit on their computer, or even worse, myspace! Some are talented, but sadly they have developed a notion that that the music industry will somehow ‘discover’ them.On the other end of the scale you have the ‘workaholics’. These musicians are known to burn the candle at both ends, they kill themselves gigging and recording 24/7 and are proud of it. Not only is this unsustainable, it’s pointless and stupid. Workaholic musicians often miss the point, spending their time focused on unimportant tasks and doing anything, so long as they can say they are working hard. This breed of musician is inefficient, unfocused and usually tired!So what is the answer?The answer is to ‘work smart’. Have you noticed how some musicians free guitar lessons get ahead, whilst other hard working musicians just don’t get a ‘break’? That ‘break’ is something you need to engineer and working smart is the key to achieving this.Arguably the most important area to ‘work smart’ in is getting your music heard by the industry. You could spend hours each day calling record labels and other music companies, or you could use a professional song pitching service like Audio Rokit to save yourself the immense hassle. Having a professional song pitching company is vital to your success.Times have changed and it’s become more common for industry reps to use online tools to find new talent.Music industry personnel tend to put a ‘feeler’ out and listen to trusted sources, rather than go through hundreds of unsolicited emails or demo CDs. With more internet tools at their disposal, the industry reps are themselves ‘working smarter’.